The key to being a successful ghostwriter really is about understanding your role in the process. You are writing for someone else and you have to put yourself into their shoes most of the time. In most cases, I read about my client's blog first to understand how they write. I have to set aside my own ideas in approaching specific topics and learn to keep my ego in check. I may be the one writing it, but really the client still has the last say.
Collaboration with the client is also important as you need to regularly check whether your material really captures the voice and ideas of your client. You need to do researches and provide output that puts your client on the active voice. Being flexible helps a lot when you work as a ghostwriter, with this you can develop long, productive working relationship with your blogger clients.
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